

Main word mark

Logo variations

Brand color palette

Social media

Poster design

Apparel design
HWRC is a trail running community in Bozeman, Montana, united by friendship and a shared passion for racing. For the group, I designed a brand identity inspired by the childhood nostalgia of hose water—the unofficial sports drink. The color palette reflects garden hoses, faucets, and grass, capturing the feel of backyard adventures and reinforcing the brand’s playful, down-to-earth spirit.
Main word mark
Logo variations
Brand color palette
Social media
Poster design
Apparel design